Laurentina
Illustration, Graphic Design, Branding
2022
LAURENTINA is a Rio-based empadinha brand inspired by the popular design of 70s and 80s bakeries and snack bars. Blending the charm of local neighborhoods with the contemporary, alternative scene of Botafogo, its visual identity features vibrant colors, playful typography, and iconic characters. The result is a fun, emotional brand that’s proudly Brazilian and connects effortlessly with a younger audience.
